Just shy of two months from the one year anniversary of the first trailer for GI Joe Retaliation making its splash on a worldwide Super Bowl audience, we are seeing the film’s third trailer. Since the intial splash of the first trailer, the movie was postponed, partially refilmed and converted to 3D. I’m not sure this movie can overcome the initial hype gut punch it received from the postponement. There are only a couple scenes we haven’t seen before, one including Duke (Channing Tatum), seemingly confirming that his death was rewritten as part of the postponement. I’m not sure I can be as excited about this as I was almost a year ago, but I’m still looking forward to it.
Share your thoughts in the comments below!
GI Joe Retaliation comes to theaters on March 29th 2013.
[EDIT – I moved the trailer below because it was auto playing anytime the front page loaded. Click on the article to view the trailer.]
The scheduled release date of GI Joe: Retaliation has been moved back nine months from June 29th, 2012 to March 13, 2013. According the Deadline, the reason is reportedly a decision to do a post-production conversion to 3D.
Choice quote:
We’re going to do a conscientious 3D job because we’ve seen how it can better box office internationally, … Jim Cameron did all of Titanic‘s 3D in post — and look how well that movie turned out.
As a fan, I’m utterly disappointed. As a business decision, I think they are foolishly ignoring the positive hype they’ve worked so hard to build around this movie. The move may allow the film to perform better, though, due to fewer blockbuster movies opening around the same time and the better performance of 3D films internationally, added to the increased cost per ticket.
I am curious to see how this year’s JoeCon will procede since it seemed pretty clearly scheduled to coincide very closely with the movie’s release. You can imagine the fan disappointment in that circle. How about Hasbro? They have an entire toy line planned for release this summer with no movie to support it for another nine months. I’m going to go ahead and call this a totally inconsiderate move by Paramount to all of its partners.
Its here! Toy Fair 2012 kicked off yesterday in traditional fashion a day early with a Hasbro media event done the day before the show begins. In it, they show off a great deal of what their fans have to look forward to over the next year or so. There was so much information from the panel that I needed to break it down into sections. This post represents all of the GI Joe information I could scrounge together reading the coverage from other sites. I like to think I filled in a lot of gaps by using so many resources, but i will allow you to be the judge. Read on after the jump for more!
The location for the 2012 GI Joe Collectors’ Convention will be New Orleans, Louisiana. The con will take place starting June 21st through June 24th. Hotel information will be coming soon, but at least you can start planning where you won’t be during those days. The June/July convention time slot is usually saved for Botcon, the official Transformers Collectors’ Convention, both run by Fun Publications. The significance of this should not be lost. The GI Joe movie sequel, GI Joe: Retaliation, premieres one week after the date of this convention.