The trailer is pure excitement and features the return of Jen Taylor as Cortana and Steve Downes as Master Chief. Chief is awakened in a panic while in cryonic sleep to see the already ravaged UNSC ship Forward Unto Dawn being torn apart. As he jets to where the bridge of the ship once stood, Chief looks out into the maw of the monster planet Unicron.

Unicron first appeared in the 1986 Transformers The Movie and has reappeared in several TV series and comic spinoffs of that franchise. What business the Chaos Bringer has with a Spartan from Reach is of complete mystery, but I’m sure if Cortana can help Master Chief open the Matrix, everything will be all right.

Halo 4 launches on XBox 360 in late 2012. The Unicron action figure will be available as an Amazon exclusive later this year. [Read the rest of this entry…]

Powet.TV has cracked the code for the success of the War for Cybertron, and potential awesomeness for the Dark of the Moon game. We come up with about a dozen more properties that Activision should seriously consider adding to their stable:

We talk about the new KRE-O Tranformers with brand manager Colleen Doody.

We’ve already had plenty of coverage for the main set of exclusives, the Animated Stunticons. Motormaster. Dead End. Breakdown. Wildrider. Dragstrip.

The convention attendee exclusive is Animated Fisitron (think IronFist from IDW’s Last Stand of the Wreckers). He uses the Ratchet/Ironhide mold featuring a new head sculpt.

More exclusives and pictures after the break!

[Read the rest of this entry…]

OZFormers got the scoop with the first image of the more international release of Masterpiece Rodimus. Certain rumors seem to be confirmed in that he will not come with his trailer, but will be accompanied by a new targetmaster partner homaging Firebolt, named Offshoot. He is a deeper red and seems to have fewer paint applications. It is not apparent if this version will be based on the forthcoming second release with minor engineering improvements or the original release.

The color difference and targetmaster/trailer differences seem to be enough for me to get both the American and Japanese editions. US Edition can be Hot Rod, while the Japanese one can stand in as Rodimus Prime.

What do you all think about the differences? Let us know in the comments!

HASBRO CELEBRATES ITS TRANSFORMERS BRAND AS “ROBOTS IN DISGUISE” INVADE PASADENA FOR 17th ANNUAL TRANSFORMERS CONVENTION

TRANSFORMERS Fans From Around the World to Experience “MORE THAN MEETS THE EYE” Brand Exhibition Of The Epic Global Entertainment Franchise

PAWTUCKET, R.I. (May 31, 2011) – Thousands of fans from around the world will celebrate the enduring popularity of the iconic TRANSFORMERS brand from Hasbro, Inc. (NASDAQ: HAS), as the 2011 TRANSFORMERS fan convention known as “BOTCON” returns to Pasadena on June 4-5. Less than a month before the highly anticipated debut of the new Paramount Pictures film TRANSFORMERS: DARK OF THE MOON, Hasbro, in partnership with The TRANSFORMERS Collectors’ Club, will be offering opportunities to engage in and learn about the TRANSFORMERS brand that can only be experienced at BOTCON.

Attendees will be able to preview upcoming and yet-to-be seen TRANSFORMERS toys from Hasbro’s 2011 product line, including movie toys and figures based on the TRANSFORMERS PRIME animated series as well as interact with TRANSFORMERS toy designers. BOTCON will also be fans’ first time to see, in person, Hasbro’s new KRE-O line of construction sets based on classic TRANSFORMERS characters and attendees will have the opportunity for a chance to win a limited amount of KRE-O TRANSFORMERS toys before they go on sale. Convention goers can also attend panel discussions and interactive workshops led by TRANSFORMERS experts, purchase exclusive TRANSFORMERS products sold only at this year’s convention and buy, sell or trade TRANSFORMERS toys from hundreds of dealers.

You can see the full release after the break.
[Read the rest of this entry…]

Transformers Vault went on sale today. Don’t know what that is? Well, its a book that Hasbro has been teasing us about for almost a year now. With some exclusive access to some Hasbro resources that have not yet seen the light of day, the book is sure to be a must-find for Transformers fans. Don’t believe me? Check out the video above and click the link to buy and help the site out at the same time!

The new edit has several new shots, including an extension of that building falling over in Chicago. Enjoy.