There was a lot of information on this topic that didn’t make it into the video, so feel free to ask questions and check out the sites I referenced.

This trailer shows off some of the multiplayer in War For Cybertron, which will allow you to create a character. Or more accurately, recolor a character. They’ve got a few classes you can choose from and then you put on your deco of choice. Its like making your own little G2!
You’ll still be able to select standard Autobots and Decepticons, including Demolishor (left), making his debut outside of the Armada universe. He’ll be playable to those who preorder from Transformers: War for Cybertron on Amazon.com on either Xbox 360 or PS3.