Powet alphabet: U is for Ultimate Marvel
by William Talley, filed in Comics, Powet Alphabet on Nov.22, 2010
Since the alphabet is the building block of our language, the Powet Alphabet is the building block of what makes us geeks.

As Marvel Comics emerged into the 21st century, they were also emerging from bankruptcy. Thanks partially to the success of the hugely popular X-Men and Spider-man cartoons, along with Capcom’s widely successful Marvel fighting games, more people were reading the comics more than ever. With a sure-to-be blockbuster X-men movie on the horizon, along with an influx of new readers, things were only looking up for The House of Ideas.
There was only one problem: accessibility. With over 40 years of history behind them (60 if you count their years as Timely/Atlas), it was, to say the least, difficult for the average ‘man on the street’ to pick up a comic book and know what’s going on as well as a hardcore reader would. Heck, look at some of these things. Clones? Alternate Universes? Dystopian future timelines? Resurrections? 4 different versions of limbo? Clones of people from alternate universes battling resurrected people from alternate versions of dystopian timelines (and I’m not exaggerating either. All of these things were in a Marvel storyline at one time or another, often times, more than one at a time). Hardcore readers were having a hard enough time keeping up, so imaging how hard it would be for someone whose X-men and Spider-man knowledge came primarily from the cartoons. However, Marvel devised a solution: Ultimate Marvel.

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